If you want to quickly get new clients, here are three marketing methods you should consider.
An effective ad program can put your offer in front of a lot of prospective clients literally overnight.
If you’re not permitted to advertise your services, or you don’t want to, consider advertising your book or report or other information product.
You can sell that information or give it away, and each person who buys or downloads it will learn what you do and how you can help them. They also get added to your list so you can stay in touch with them, leading to more clients over time.
One of the best ways to build a law practice is through referrals from clients and professional contacts. For most attorneys, referrals happen when they happen. With a little effort, however, you can make them happen.
One reason people don’t give you referrals is that they don’t think about it. You’ll get more referrals if you contact them regularly and remind them how you can help their friends, clients, and colleagues.
One of the best ways to do that is to create a written document that describes your ideal client and explains the best and easiest ways to make a referral. My two courses, Maximum Referrals and Lawyer to Lawyer Referrals show you how.
(3) Joint ventures/strategic alliances
Another way to quickly bring in business is to align yourself with people with a list of clients or contacts who might need your services.
Professionals with a similar target market to your own can promote your webinar to their list, for example, in return for you doing the same for theirs. You can write guest posts for each other’s blogs or newsletters. You can promote each other as speakers at your respective networking events.
Advertising, referrals, and joint ventures give you access to other people’s lists, listeners, readers, or contacts. You can quickly get new clients by leveraging their relationships and getting your name and message in front of a large number of prospective clients.
Quickly get new clients through referrals