If you’re like me, and you are, more than once in your life you’ve said to yourself, “I wish I had started this sooner.”
It might have been a diet, a productivity method, a new habit or approach, or anything else you hadn’t done before, have started recently and regret not starting sooner.
Because it’s providing you with some amazing benefits. And you’re excited.
Maybe you didn’t know about it before. Maybe you’d heard about it but stubbornly refused to try it. Or maybe you started and stopped and now wish you had continued.
Don’t beat yourself up. You’re doing it now, it’s working, and you can continue.
Yay you.
One thing I wish I had started sooner is doing more self-improvement activities. As one blogger put it, “Regularly look for opportunities to do something your future-self will thank you for.”
What might that be for you?
In the context of building your law practice, what could you do this year or this month that you might be glad you did next year or next month?
Hire someone new? Start a new practice area? Finally, use ai?
How about marketing?
Some lawyers do little (or no) marketing. Or do things that aren’t working, are too expensive, or take too much time.
Or force themselves to do things they hate doing and wish there was another way?
Ring any bells?
You might already have a few ideas in your planner or on a “Someday/Maybe” list. Maybe it’s time to look at them again and choose one.
If it doesn’t work, or you hate it, no worries. Try something else.
On the other hand, you might not have any ideas. You’ve been busy working or putting out fires.
You’re willing to try something, but you need ideas.
In which case, I suggest you make “ideation” a regular part of your workflow.
Schedule a recurring task on your calendar or in your task app, even just ten minutes per week, to brainstorm, search, read or watch videos. Let yourself discover, or rediscover, options for bringing in new clients, increasing your income, decreasing expenses, or finding more satisfaction in your work.
Take notes. Write down questions. Talk to someone who might be able to help.
At the very least, plant the idea in your brain; let it create more ideas for you, and remind you to look at them.
And then try one of those ideas.
Who knows, it might be the one thing you wish you had started sooner.
More ideas: Subscribe to the Attorney Marketing Letter.
