Gift cards for legal services

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Your clients can buy them for friends and relatives. Employers can buy them for employees. Business owners can give them to customers and prospects. Charities can offer them as a prize in their next raffle.

I’m talking about gift cards for your services, in specific monetary denominations or that cover the entire fee for designated services.

Or. . . for free consultations.

“Happy Birthday, Sis–use this to get your will prepared, on me”.

“I heard you want to start a business. Here’s $2500 in legal services from our good friends at The Smart Law Firm”.

“That’s a good question; I know a great lawyer you should talk to. With this card, you can get a 30-minute free consultation.”

And so on.

You can give them away yourself, perhaps in a drawing for everyone who signs up for your next event, or to thank your loyal clients.

You can promote them on your website, in your newsletter, and on social. You get to talk about your services and reinforce the idea that people trust and value you so much they hire you to help others.

You can use pre-paid credit cards, or a simple letter of authorization, and have this done in time for the holidays.

More marketing strategies than you will ever need

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