Communication

April 25, 2010

• Seth Godin explains how to build a tribe of loyal clients

July 15, 2008

• Attorneys can benefit from a unique selling proposition

March 11, 2008

• A good slogan (tagline) can be worth its weight in gold

February 25, 2008

• Two-headed client gets whiplash reading lawyer's retainer agreement!

February 20, 2008

• Direct mail to lawyers, seeking referrals. Good or bad idea?

January 31, 2008

• How to get a competitive advantage over other lawyers

January 9, 2008

• Why people need lawyers (you) but don't hire them (you)

November 13, 2007

• What to put in your new client welcome letter

October 16, 2007

• How to get people to read what you write

September 26, 2007

• Don't make this mistake in your communications